It can be challenging to implement effective communication at each level of a franchise, even in a normal year. And so far, this year has been anything but normal. COVID-19 has rendered many aspects of life unpredictable, increasing the need for active franchise messaging.
Read more →
Social distancing doesn’t mean there needs to be a void between you and your customers; it means that it is even more important to interact and to do it well. Since online banking — mobile or otherwise — currently takes priority over face-to-face interactions, it is crucial your bank’s message engages readers, provides value, and sparks actionable insight.
Read more →
Challenging times are also opportunities for businesses to adapt, innovate, and overcome. Finding a way to thrive in the new normal is critical to rebounding and continued growth. So what has the new normal looked like for the direct selling industry, and how can your business find success in a post-COVID world?
Read more →
As the effects of COVID-19 ripple through the world, efficient communication plays a vital role in keeping customers informed. In today’s digital world, businesses can provide near-instant updates on how they’re responding to the situation, which helps maintain customer confidence and prevent confusion.
Read more →
Consider how much a bad experience — whatever the cause — affects your desire to spend money. A faulty smartphone app or an unpleasant technical support representative can certainly push you away from a company. Customer experience is important for retaining customers across all industries.
Read more →
Content Marketing Survey Report
Download a copy of our survey report to learn how fellow marketers implement their content marketing efforts.