Auto Dealers: Looking to get the Most out of your Email Newsletter?

IMN, the digital marketing company that delivers branded newsletters and content for vertical markets, today announced details of its forthcoming webinar with Digital Dealer, “Email Marketing Best Practices: It’s Not Your Father’s Newsletter.” IMN will explore how to keep newsletter readers engaged, extend marketing reach, identify buyers in the market, measure success and analyze customer behavior.

Please join us.

Who: Bobby Gaudreau, Vice President, Sales, IMN
What: Even with the increasing popularity of social media, email newsletters still prove to be one of the most effective ways to build relationships and stay connected with automotive customers and prospects between purchases. When done correctly, email newsletters are a cost-effective solution to drive sales and improve customer loyalty. In this webinar, you will learn best practices for how to successfully launch and optimize a newsletter initiative as a part of your overall marketing plan.Webinar attendees will also receive a complimentary copy of the “MarketingSherpa Email Marketing Handbook – Second Edition,” provided by IMN.
When: Thursday, December 13 at 11:30 a.m. EST
How: For more details about the webinar and to register, visit:

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